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For Australian service businesses

See the exact ad we’d run for your business. Free.

Plus how many enquiries it could bring and what each should cost. Based on 235K+ real leads we’ve generated.

Get my free Lead PlanTakes 60 seconds. No cost. No obligation.
  • A$3M+Meta ad spend managed
  • 235K+Leads generated
  • A$12.77Average cost per lead

What our ads did for three real businesses.

The same system we’ll map out in your Lead Plan.

Vehicle consignment

458enquiries

$12.62 each

Meta Ads Manager row: 458 results at $12.62 cost per result

All-time results from our Meta Ads Manager. Business details hidden.

Vehicle buying

169enquiries

$5.21 each

Meta Ads Manager row: 169 results at $5.21 cost per result

All-time results from our Meta Ads Manager. Business details hidden.

Ceramic coating

130enquiries

$18.84 each

Meta Ads Manager row: 130 results at $18.84 cost per result

All-time results from our Meta Ads Manager. Business details hidden.

Real campaign results from individual clients. They are not promises. Results vary by market, offer, budget and how leads are handled.

Get my free Lead PlanSee what your numbers could look like

Great work doesn’t fill your calendar on its own.

Referrals and word of mouth help. But you can’t turn them up when it’s quiet.

  • Lead flow is up and down.One week is flat out. The next is quiet. Nothing steady brings new enquiries in.
  • The leads are poor.A cheap lead looks good on a report. It means nothing if they’re not a fit.
  • You don’t know what’s happening.You shouldn’t have to chase your agency to find out what changed.
  • The ads aren’t tied to sales.If the offer, form and follow up are weak, a better ad won’t fix it.

These aren’t four problems. It’s one: there’s no system bringing the right people in. Your Lead Plan shows you the system.

Introducing your Lead Plan. Free.

Everything we’d do for your business, mapped out before you spend a cent with us.

  1. 01

    The Enquiry Forecast Free

    How many enquiries Meta ads could realistically bring your business. Real numbers, not hype.

  2. 02

    The Cost Per Lead Target Free

    What each enquiry should cost you, based on our real results in similar industries.

  3. 03

    The Offer Free

    The offer we’d run. A clear reason for the right people to put their hand up.

  4. 04

    The Exact Ad Free

    The ad we’d run for you. The hook, the words and the creative.

  5. +

    Sent within 1 business day Free

    We send your plan within 1 business day. Want to go through it live? A quick call is optional.

…and it costs you nothing.

No card. No obligation.

Get my free Lead PlanTakes 60 seconds

Answer 5 quick questions and we build your plan from real campaign numbers.

The catch: we only take one client per area.

We won’t run ads for two businesses chasing the same customers in the same area. Once your area is taken, it’s taken.

Michael Frazzica, founder of PACE

Michael Frazzica, founder

Built by an operator.

Not someone who learnt marketing from a course. Michael has run the business side, not just the ads.

  • 13Started detailing cars.
  • 19Running his own ceramic coating and paint protection business.
  • ThenMoved into sales and leadership, and relocated to Dubai.
  • CEO55,505 leads in 8 months for an eight figure education business, spending around $80K to $100K a month on Meta ads.

PACE brings that back to Australian service businesses. We care about what happens after the lead comes in, because that’s where the money is made.

If we work together

  • You own your ad account and your data.
  • You pay Meta directly. No mark up.
  • One client per area.

Next step: claim your free Lead Plan

5 quick questions. Then we get to work on your plan.

Step 1 of 520%
What kind of business do you run?
What’s a typical job or customer worth to you?
Are you running Meta ads right now?
Your website or Instagram
So we can see your business before we build your plan.
Where do we send your Lead Plan?

By sending this you agree PACE can contact you by phone, text or email about your Lead Plan. Opt out any time. See our Privacy Policy.

You're in

Michael Frazzica, founder of PACE

Got it. Your Lead Plan is being built.

We’ll send it within 1 business day. Want it faster? Book a quick call and I’ll walk you through it live.

Book a call (optional)

Opens our calendar. Takes a few seconds.

Questions

Is the Lead Plan really free?

Yes. No card, no cost and no obligation.

What’s in it?

How many enquiries Meta ads could realistically bring you, the cost per lead to aim for based on our results in similar industries, the offer we’d run and the exact ad we’d run. We send it within 1 business day.

Can you promise me results?

No. Nobody honest can. We show you real results from similar businesses and set a realistic target. Results vary by market, offer, budget and how leads are handled.

What does PACE cost if I go ahead?

It depends on your business. If the plan makes sense, we’ll work out pricing with you. Your ad spend goes straight to Meta, with no percentage taken and no mark ups.

Do I need to be running ads already?

No. Plenty of businesses we talk to have never run Meta ads, or tried before and got poor leads.

Who handles the enquiries?

Your team does. We set up the CRM and text follow up so you can contact every enquiry fast, while they’re still keen.

I’ve been burned by an agency before.

Fair enough. You own your Meta account, your leads and your data. You pay Meta directly. And you get clear updates, so you never have to chase us.

Why only one client per area?

So we never run ads for two businesses chasing the same customers. Once your area is taken, it’s taken.

Do you only work with car businesses?

Most of our results are automotive. Your Lead Plan tells you straight if ads make sense for your business.

One client per area. Is yours still open?

Get your free Lead Plan: the enquiries you could get, what they should cost, and the exact ad we’d run.

Get my free Lead PlanTakes 60 seconds. No cost. No obligation.